The Bendon Man Summer 2012 is a collection of fashionable every-day, every-occasion underwear for men. The colour palette is effortless and masculine, with a strong emphasis on core, down-to-earth shades.

A favourite of NRL Vodafone Warriors Winger Manu Vatuvei, Bendon Man offers a collection of everyday basics with styles to suit a range of tastes and needs. They include the essential Cotton Basics, sporty Cotton Stretch, Retros and Classic Woven boxer shorts and pyjama pants as well as Bendon Sports Man.

New to Bendon this season is the ‘Retros’ range. A hipster lifestyle range offered in neon prints and bold stripes in 95% cotton and 5% elastane.

Bendon Man’s Cotton Woven range is a comfortable loose fitting range featuring boxers and pyjama pants with elastic waist and drawstring tie. The essential at-home lounge wear for men.

A highlight of the range is Bendon Sports Man, a range of trunks which use leading-edge technology to keep men comfortable and focused on their sport. In sport, men have been put off their game due to uncomfortable underwear. Both short and long Bendon ‘Sports Man’ trunk profiles offer chaffing protection and eliminate ride-up. Hard-wearing, durable fabrics provide excellent support and strategically placed moisture management technology minimises sweat to make sure men can concentrate on their game!

In New Zealand, Bendon Man is available at selected Bendon Lingerie and Farmers stores, and specialty menswear retailers nationwide. In Australia Bendon Man is available at Bendon Lingerie stores and speciality retailers. Bendon Man’s size range covers small to XXL.